A new season is upon us in less than two weeks, so Prada tapped film sensation Tom Holland of Spiderman: Now Way Home as one of the faces for its Spring Summer 22 collection. The fashion house promotes its SS22 Menswear as a "Mood" using the taglines "In The Mood For Prada" and "Undress with Prada." The Italian brand says this season is a re-contextualization of the classic Prada man.
"To showcase the Spring Summer 2022 Prada menswear collection by Miuccia Prada and Raf Simons, global star Tom Holland performs as ‘himself’ in a series of photographs by David Sims. In a re-contextualizing of a figure world-renown for his action hero roles, Holland here becomes an embodiment of today's Prada man."Getting Dressed To UndressIn this sensual video, Holland details his undressing process in three simple steps and looks super yummy during the tutorial. First, he takes off his red leather biker jacket, then unbuckles his belt, and finally removes his black button sweater to reveal oh so sexy abs.
The euphoria is short-lived since we see his bare chest for a second before he dresses up in a reverse montage.
The Ultimate Prada MoodWho doesn't like a "bad boy" in a leather jacket? Ooh, and the best part – without innerwear! Tom looks good in this brown Prada leather jacket, showing his ultimate mood. He left all four buttons open, teasing a sneak peek of the defined abs lurking behind. That's not very "friendly neighborhood Spiderman of him," though, but we'll take whatever we get.
Undress With PradaDid someone say Corporate-Casual? Because that's what Tom is giving in this brown and black double-layered outfit. The brown V-neck buttoned sweater with double pockets inside highlights his neck in a sultry way, while the outer plaid black blazer elevates the entire ensemble. He styles his curly brown hair back, keeping your sight on his outfit – no distractions allowed. Okay, maybe a teeny tiny bit.
In The Mood For PradaAnd here we go… The essence of this campaign was to promote the SS22 Prada man as always "In The Mood For Prada." Tom lets his curls fall carelessly around his face here because he's channeling his inner sexy-casual style. The oversized black buttoned knit sweater has a V-neck like the brown one above but no pockets. Mr. Sexy Spiderman unbuttons the top to tease even more skin than last while flaunting his crossbody white Prada purse.
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